This campaign is for fans of HYBE groups to donate the money they would have normally spent purchasing albums, merch, or tickets to the PCRF in honor of their idols.

Our goals for the campaign:

1) Get humanitarian aid to Palestinian children

2) Represent our artists' values by being an influence for good

3) Show HYBE how much money they’re losing until they divest from Zionism

Donation message: we highly recommend including the name of the group and/or bias in whose honor you're donating!

If you're unfamiliar with the reason for the boycott of HYBE products, please see this explanation!

• In-depth explanation of all the reasons for the boycott
• HYBE Divestment Campaign Site

In the US industry, about 50-90% of revenue generated by music goes to the record label. Since K-pop contracts are usually as exploitative as possible of the artist, we can assume that at least 90% of the revenue from an album sale goes to the company.

HYBE is using that money to pay off Zionists. They are working their artists into the ground because we keep giving them money to do so, and they don't care about our objections as long as we're still lining their pockets. HYBE exploits our idols because we let them. We have an incredible opportunity to not only help Palestine, but also demand better for our artists and ourselves.

** Fundraiser organized by Engene for Palestine & HYBE Divestment Team

The PCRF is a legally-registered non-political, non-profit, 501(c)3 tax-exempt organization established in 1991 by concerned people to address the medical and humanitarian needs of Palestinian and Arab youths in the Middle East. We have provided thousands of children life-saving care based on their need, not on religion, gender, nationality or sect.

The main objective of the PCRF is to identify and treat every child in the Middle East in need of specialized surgery not available to them locally. We locate, sponsor and run international, volunteer medical missions to the Middle East, in additional to locating free medical care abroad for children who cannot be adequately treated in the Middle East. The PCRF  is the main organization regularly sending injured and sick Arab children to North and South America, the Middle East and Europe for free care that is not available to them there. Since 1991 over 1,000 children have been abroad for millions of dollars of donated care, and over 10,000 have had complex surgery by our visiting medical missions to the region. The PCRF has been awarded the top 4-star rating by Charity Navigator for fiscal management, while being able to treat more kids than any other charity in the Middle East.